# Corporate Communication and Office Services

https://akdenizkariyer.com/en/paket/kurumsal-iletisim-ve-buro-hizmetleri

Corporate Communication and Office Services brings together three complementary courses, each with eight modules. The curriculum combines subject knowledge, responsible role boundaries and practical work.

## Who can attend?

Open to everyone; no particular occupation is required for admission. Familiarity with basic computer use helps with practical work. People interested in front-office, reception or customer-service work; people seeking to enter public relations or corporate communications; and people combining communication skills with office software and document management.

## Curriculum

### Public Relations Support

#### 1. Foundations of public relations

Content: Corporate identity, target audiences, communication channels, organisational voice and stakeholder expectations. Practice: Prepare audience profiles for a sample organisation.

#### 2. Corporate correspondence and content creation

Content: Emails, announcements, invitations and draft press information; clear, plain and accurate Turkish. Practice: Write a corporate announcement and three different customer responses.

#### 3. Customer and visitor communication

Content: Reception, telephone conversations, empathy, complaint records, difficult situations and referral. Practice: Role-play complaint management.

#### 4. Social media and content calendars

Content: Digital-channel goals, content planning, comment management and basic performance measurement. Practice: Prepare a one-week content and moderation calendar.

#### 5. Event and organisation support

Content: Invitation lists, event flow, protocol awareness, venue-supplier coordination and registration desks. Practice: Create a corporate-event checklist.

#### 6. Introduction to reputation and crisis communication

Content: Misinformation, escalating complaints, limits on speaking for an organisation and escalation to management. Practice: Design an initial response and escalation flow for a crisis scenario.

#### 7. CRM and relationship tracking

Content: Contact history, permitted data management, enquiry and follow-up tracking, and satisfaction indicators. Practice: Prepare a sample CRM table and follow-up report.

#### 8. Communication ethics and personal-data security

Content: Confidentiality, Turkish data-protection awareness, approval mechanisms for speaking on behalf of an organisation, accuracy and accessible communication. Practice: Prepare a data-security checklist.

### Executive Secretarial Skills

#### 1. Office operations and task organisation

Content: Office roles, workflows, daily task lists, disciplined record-keeping and service approach. Practice: Prepare a daily office-control and handover list.

#### 2. Telephone, email and reception

Content: Switchboard language, professional reception, message records, call routing and polite boundaries. Practice: Role-play telephone and visitor reception.

#### 3. Corporate writing and documents

Content: Writing and spelling, petitions, announcements, covering letters, minutes, forms and templates. Practice: Prepare a set of corporate documents.

#### 4. Filing and archiving

Content: Incoming and outgoing documents, file coding, physical and digital archives, searches and version organisation. Practice: Design a sample document-archive plan.

#### 5. Meetings and hosting visitors

Content: Reservations, room preparation, meeting materials, refreshments, visitor safety and protocol. Practice: Create a meeting-preparation checklist.

#### 6. Office supplies and purchasing follow-up

Content: Consumable stocks, requests for supplies, supplier communication, order records and delivery checks. Practice: Prepare an office needs and stock-tracking table.

#### 7. Digital correspondence and record ethics

Content: Checking information, wrong-recipient risks, access boundaries and Turkish data-protection awareness. Practice: Write sharing instructions for confidential and public documents.

#### 8. Workplace communication and teamwork

Content: Conflict prevention, communication under stress, communicating priorities and handing over tasks. Practice: Solve a case covering two working days of office operations.

### Computer and Office Applications

#### 1. Computers and operating systems

Content: File types, folder management, shortcuts, printers and peripherals, and basic troubleshooting. Practice: Establish a standard office file structure.

#### 2. Word processing and document standards

Content: Word page layout, styles, tables, templates, PDF export and spelling checks. Practice: Prepare a two-page corporate report.

#### 3. Spreadsheets and data entry

Content: Excel data validation, sorting, filtering, tables, conditional formatting and basic formulas. Practice: Create an error-free customer or work-tracking table.

#### 4. Introduction to advanced office formulas

Content: IF, SUMIFS, COUNTIF, suitable VLOOKUP/XLOOKUP alternatives and pivot-table logic. Practice: Produce a weekly performance report from sample data.

#### 5. Presentations and visual communication

Content: Slide hierarchy, readable charts, simple design, speaker notes and printing. Practice: Prepare a five-slide management briefing.

#### 6. Email, calendars and teamwork

Content: Message and attachment conventions, shared folders, version control, meeting invitations and task sharing. Practice: Create a shared project folder and team calendar.

#### 7. Digital security and data protection

Content: Strong passwords, multi-factor authentication, phishing, backups and secure file sharing. Practice: Prepare an office-data security checklist.

#### 8. Digital-office practical project

Content: Documenting a business process end to end using documents, spreadsheets and presentations. Practice: Complete a work portfolio containing a document, a spreadsheet and a presentation.

## Integrated practical portfolio

Organise reception, information requests and an open day for a new education centre in the same week. Prepare audience and enquiry forms, telephone and email responses, complaint referrals, an event calendar, invitations, guest lists and Word/Excel visitor and enquiry reports.

## Suggested assessment

Knowledge and comprehension checks 25%; practical tasks in each course 35%; integrated final project and presentation 40%. Organisation of files, data accuracy, communication, task completion and professional ethics are considered alongside correct answers. This is the document's suggested assessment model, not a newly configured automatic examination.

## Professional boundaries and certificate scope

Public relations and customer communication must comply with institutional data-protection, advertising, approval and representation rules. This course does not authorise statements binding an organisation. The education prepares participants for current working practices. A certificate alone does not promise placement, public appointment, a licence or legally regulated professional authority.

## Frequently asked questions

### Are there admission prerequisites?

Anyone may attend. Introductory topics start with the basics; computer practice is helpful in some modules.

### What is the benefit of combining three courses?

Participants explore related workflows rather than one task alone and can demonstrate several relevant skills through sample work.

### Does this programme guarantee a job?

No. The purpose is to develop usable skills for applications and workplace performance; employment outcomes depend on employer and applicant circumstances.

Package type: Fixed package
Current package price: 3,800.00 ₺

## Required courses
- Public Relations Support
- Executive Secretarial Skills
- Computer and Office Applications
Certificate eligibility is assessed separately for each course according to its completion requirements.
