# Prompt Engineering and Professional AI Applications Certificate Programme

https://akdenizkariyer.com/en/egitim/yapay-zeka-prompt-muhendisligi-ve-profesyonel-ai-uygulamalari-sertifika-programi

A practical **60-hour** professional development programme in using generative AI effectively and safely at work.

### Design instructions systematically

Prompt engineering combines the design, testing and evaluation of tasks, context, examples and output formats. Explore foundational and advanced techniques using ChatGPT, Gemini, Claude and similar platforms.

### Create professional work outputs

The curriculum covers reports, presentations, documents, spreadsheets and data analysis; image and video creation; business knowledge sources; and prompt libraries. Planned applications draw on marketing, sales, education and HR.

### Evaluate quality

Agent and no-code automation foundations are combined with validation, privacy and security testing. The final project provides an opportunity to develop and assess an AI application within your own expertise.

Duration (minutes): 3600
Programme fee: 4,900.00 TRY
- Use ChatGPT, Gemini, Claude and other AI platforms professionally
- Develop foundational and advanced prompts
- Create business-specific prompt libraries
- Prepare AI-assisted reports, presentations and professional documents
- Analyse spreadsheets and other data sources with AI support
- Create AI-assisted images, videos and digital content
- Develop AI use cases for marketing, sales, education and HR
- Design automation for recurring business tasks
- Understand how AI agents work
- Evaluate the accuracy and quality of generated outputs
- Support digital transformation with technical and operational skills
- Develop AI-assisted services within your own expertise

Audience: Engineers and AI/IT practitioners; managers and entrepreneurs; HR, sales and marketing professionals; digital marketers; teachers and academics; legal and office staff; accounting and finance professionals; data and business analysts; quality and process staff; education advisers and trainers; designers and content creators; public and private sector staff; students, graduates and entrepreneurs.
- Generative AI, Large Language Models and AI Literacy (240 min)
Capabilities, limitations and professional use of generative models.
- Foundational and Advanced Prompt Engineering Techniques (480 min)
Systematic design of instructions, context, examples and output formats.
- ChatGPT, Gemini, Claude and Professional AI Platforms (480 min)
Purposeful work and output evaluation across different AI platforms.
- AI-assisted Writing, Reports, Spreadsheets and Data Analysis (480 min)
Business documents, spreadsheets, data interpretation and report drafts.
- AI-assisted Image, Video and Presentation Creation (360 min)
Using AI to create professional visual content and presentations.
- Document Analysis and AI with Business Knowledge Sources (360 min)
Analysing documents and working with organisational knowledge sources.
- AI Agents and No-code Business Automation (480 min)
Agent and automation foundations for recurring tasks.
- AI Security, Data Privacy and Quality Testing (360 min)
Output validation, data privacy and quality evaluation.
- Practical Final Project and Assessment (360 min)
An applied AI work project within your own area of expertise.
Certificate eligibility depends on programme completion and assessment requirements.

## Career opportunities
### Potential work areas

- **Prompt Engineering Practitioner**: Design professional prompts and AI workflows.
- **AI Applications Specialist**: Integrate AI solutions into daily business processes.
- **AI Automation Specialist**: Improve recurring tasks with AI-assisted automation.
- **Generative AI Practitioner**: Work on text, visual, report and digital content production.
- **AI Content Developer**: Prepare business communication and marketing content.
- **AI-assisted Data Analyst**: Use AI in data analysis and reporting.
- **AI Project Support Specialist**: Contribute to implementation, testing and documentation.
- **AI Business Process Development Specialist**: Develop AI use across business operations.
- **Prompt Quality Evaluator**: Evaluate accuracy and instruction adherence.
- **AI Training Facilitator**: Teach AI use within existing expertise and training competence.
- **Independent AI Consultant**: Provide AI implementation support within your qualifications.

### Institutions and projects

AI and software companies, technology parks, advertising and marketing, e-commerce and retail, banking and finance, education technology, HR and consulting, healthcare and service-sector technology teams, manufacturing, digital transformation, media, testing and data analysis businesses, and independent digital consultancies.

Roles and titles depend on existing education, experience, technical competence and the relevant organisation’s requirements. This is professional development training; employment and a particular income are not guaranteed.

## Certificates and fee
Participants who successfully complete the programme receive an **international certificate**. Acceptance depends on the requirements of the receiving organisation.

### How long is the programme?
The programme totals 60 hours across 9 curriculum modules.

### What will I create by the end?
The final project aims to produce an applied AI project related to your own expertise.

### Who can join?
Engineers and AI/IT practitioners; managers and entrepreneurs; HR, sales and marketing professionals; digital marketers; teachers and academics; legal and office staff; accounting and finance professionals; data and business analysts; quality and process staff; education advisers and trainers; designers and content creators; public and private sector staff; students, graduates and entrepreneurs.

### Is a software or engineering degree required?
The programme addresses different professional backgrounds. Basic computer skills help with introductory work; programming is useful for APIs, automation and advanced applications.

### Which skills does it develop?
Key outcomes include use ChatGPT, Gemini, Claude and other AI platforms professionally; develop foundational and advanced prompts; create business-specific prompt libraries.

### Is there a final project?
Yes. The curriculum includes a practical final project and evaluation.

### What certificate is provided?
Participants who successfully complete the programme receive an **international certificate**. Acceptance depends on the requirements of the receiving organisation.

### How are tool accounts and API use arranged?
Required accounts and any subscription or API usage conditions are clarified before enrolment.

### Are jobs or specific earnings guaranteed?
No. This is professional development. Roles depend on existing education, experience, technical competence and organisational requirements.

### Which AI platforms are covered?
ChatGPT, Gemini, Claude and similar generative platforms are explored alongside foundational and advanced prompting techniques.

### Does it include analysis and content creation?
Yes. Modules cover writing, reports, spreadsheet analysis, images, video and presentations.

### How does it differ from business automation training?
This programme broadly covers professional AI use, prompt design and output quality. Business automation training places greater emphasis on process analysis, integration and controlled workflows.

Programme information: https://akdenizkariyer.com/en/iletisim